About Us:

Our History:

Founded in the summer of 2023, Madtown Merch was created by A UW Madison Student who wanted to make it big, to do so he knew he need to start small, and learn the ropes of running a company and out of this necessity Madtown Merch was born

Our Mission:

At Madtown Merch we strive to be Wisconsin's premier independent apparel company by delivering superior quality and designing products that can be enjoyed for a lifetime